You bring the brand. I’ll bring the voice.

Strategy-backed, scroll-worthy copy that’s cringe-free (and converts).

A woman sitting outdoors on a white plastic chair, wearing a yellow strapless top, white pants, sunglasses, and a red and white cap, with her hair in pigtails. She is surrounded by green plants and a wooden lattice fence background.

HEY, I’M OLIVIA.

I turn brand strategy into voicey, clever, high-converting copy for launches, campaigns, and brands that want (way) more than basic.

MEET ME

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What I’ve been yapping about lately…

facile

Partnered with the brand to fully revamp and relaunch their site experience.
Reworked every PDP across the skincare lineup for clarity, cohesion, and voice.
Honed the brand story to better capture their clinical-meets-cool identity.
Collaborating on packaging copy for upcoming limited-edition and special-project launches.

SEE IT LIVE
Aeston West

Scripted the brand’s voice across site, product, and storytelling touchpoints.
Brought Aeston herself to life (a worldly, layered character equal parts curator, wanderer, and muse).
Wrote a launch newspaper + silly story about a silk scarf to set the stage.
Distilled complex clinical research (think gene expression + actives) into sharp, accessible brand content.

SEE IT LIVE

FULL PORTFOLIO

Words of Affirmation Are My Love Language
(I swear I didn’t make these up.)

Olivia is the consummate creative. Not only is she a whip-smart, inventive writer with a highly engaging tone, she has the rare ability to produce compulsively readable copy that’s also rooted in consumer education. On top of it all, her positive attitude and collaborative spirit is infectious. She’s funny as hell, too – always a plus, in any work situation!

— Tia Williams, Former Boss and Bestselling Author
I have worked with Olivia for 2+ years now, and have (only) the highest of praises + accolades to give to her. Not only is she an incredible writer who can seamlessly transition into any brand voice (from edgy to sophisticated to cheeky, she can do it all!), but she's also quick, efficient and such a pleasure to work with. Her positive attitude makes working with her genuinely enjoyable and fun. And I'm just grateful our past lives brought us together, as our working relationship has been special from the start!”

— Jordan Johnson, Senior Marketing Manager (about-face & YSE Beauty)
I had the pleasure of working with Olivia during my time at IGK Hair and she managed all of the copywriting for the brand. Her knowledge, creativity and passion for the beauty industry, specifically hair, always translated beautifully and on-point in her copywriting. Olivia's storytelling, conversion-oriented mindset, kindness and flexibility always made her a joy to work with and I would highly recommend her to any other beauty brands that are seeking all of the above. (And in fact, I have referred her to several other brands and projects on which she was able to partner with them).

— Gina Cruz, Head of Marketing & PD (IGK)
Creative. Organized. Genius. These are the three words I would use to describe Olivia and I do not think these words do justice. Olivia is truly a strong team leader and incredibly talented at what she does. I can confidently say everyone who has had the chance to work with Olivia will only have positive feedback as she is an awesome person and writer. She came in as a mid-level manager and got promoted to Director level very quickly and I think that says it all. I absolutely loved working with Olivia!

— Helen Lee, Senior Designer (Bumble and bumble.)
Olivia has the keen ability to understand the audiences for whom she is writing and has been a delight to collaborate with at Bumble and bumble. I have witnessed Olivia take on numerous responsibilities not pertaining to her day-to-day role as a copywriter with much grace, professionalism, and leadership. Besides being a witty, empathic, and thoughtful writer, Olivia has proven to be an organized project manager, keeping everyone on the team laser-focused on objectives and brand reputation. She has been a joy to have as a creative counterpart!

— Brittany Cool, User Experience & Digital Design (Bumble and bumble.)
Olivia's deep understanding for creative flair and unwavering passion for the beauty industry shine through in every piece of copy she produces. Olivia's knack for storytelling, combined with her results-oriented approach, swift execution, and adaptability, consistently brings a positive energy to our collaboration. Additionally, Olivia's willingness to embrace feedback and consistently deliver top-notch work really sets her apart from the rest. Having had the privilege of partnering with her at both IGK Hair and DIBS Beauty, I wholeheartedly recommend Olivia to anyone seeking outstanding copywriting services!

— Taylor Beck, Senior Digital Manager (IGK & DIBS Beauty)

Big idea? Tight timeline? Craving copy that sounds like your brand but way better?

let's chat

You bring the brand. I’ll bring the voice.

Strategy-backed, scroll-worthy copy that’s cringe-free (and converts).

HEY, I’M OLIVIA.

facile

Aeston West

Big idea? Tight timeline? Craving copy that sounds like your brand but way better?

OLIVIA BREEN